Brands

Brellum Duobox

Brellum is a Swiss company and watch brand, of whose origins and founder I wrote about earlier. This micro brand company's first watch offering carries the name Duobox, and is, in the maker's own words, a timeless dress chronograph....
The combination of navy and khaki is a fool proof choice for most of the informal or even semi-formal occasions. It is almost impossible to go wrong with this classical duo. Light sand and beige tones can always be matched...
If I had to name one essential spring garment, for me it would be a striped navy knit. I didn’t own one until just a while ago, but finally I found the perfect sweater from my trip to Paris. The sweater...
When one wishes for style, beauty and elegance in dressing, and in life in general, the Swiss brand Chopard is at the top of the list. It’s easy to understand why, as when one looks and feels the products...
When speaking of watches, there is a tendency to equate them with Switzerland. This is quite natural, since the majority of the world's better known and respected watchmakers are indeed Swiss. The industry has, over the years, become dominated...
We visited Breitling's booth at the Baselworld 2018, to have a look at the famous aviation watchmaker's novelties and their new heritage oriented brand. Many of the Breitling fans will surely be missing the wings and the anchor that was...
Previously known as a head designer for Finnish Ab Suomen Herrainpukimo Oy for the past five years, Jussi Häkkinen joins a Stockholm-based menswear brand E-F-V as a partner. Häkkinen is specialized in high quality made to measure menswear, adding...
While suits and shoes are commonly considered as the most essential, central, parts of a man’s wardrobe, the item that is closest to the person is often overlooked. The cut and fit of the shirt is central to the...
The classic tailoring houses are often deeply anchored to their past. While the history is a beautiful thing that adds to the story of almost any tailoring house, it occasionally binds the progress down, causing the house to live in...
Longines is a traditional Swiss watch manufacturer, whose image has been tarnished this past decade by a sort of lack-of-oomph, but which is seeing a resurgence - at least partly due to the continuing wake of the heritage boom....

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